Journal of Research for Consumers
Search   for  

Welcome
Consumer Information
About
Academic Articles
Consumer Articles
Issue 33
Issue 31
Issue 30
Issue 29
Issue 28
Issue 27
Issue 26
Issue 25
Issue 24
Issue 23
Issue 22
Issue 21
Issue 18
Issue 17
Issue 16
Issue 15
Issue 14
Issue 13
Issue 12
Issue 11
Issue 10
Issue 9
Issue 8
Issue 7
Issue 6
Issue 5
Issue 4
Issue 3
Issue 2
Issue 1
Editorial Board
Submissions

 

Consumer Articles

Issue 26, 2015

Author(s):
Kristin A. Scott, Associate Professor, Department of Marketing and International Business, Minnesota State University, Mankato
S. Todd Weaver, Associate Professor, Department of Business, Point University
Title: To Repair or Not to Repair: What is the Motivation?

| Full Article

--------------------------------------------------------------------------------

Author(s):
Dr. Sreejesh S, Assistant Professor, Department of Marketing and Strategy, IBS Hyderabad, IFHE University, Donthanapalli, Hyderabad, Telangana (State), Pin 501 203, India.
Tile: Consumers’ attitudinal and behavioural ties with brands: an integrative approach to build a consumer-brand relationship model

| Full Article

--------------------------------------------------------------------------------

Author(s):
Tanya Ryan, PhD, Associate Professor, Mass Communication, Winona State University
Title: Green Intentions: An Exploratory Study on Advertising and the Environmental Movement

| Full Article

--------------------------------------------------------------------------------

Author(s):
Yanan Wang, Williams School of Business, Bishop’s University, 2600 College St., Sherbrooke, Quebec, Canada Tel: 819-822 9600-2702 E-mail: ywang@ubishops.ca
Title:The Divergent Effects of Mortality Salience of Self versus Mortality Salience of a Loved One on Materialistic Consumption

| Full Article


Site design by UWA Centre for Software Practice